Threads can buzz for every like, reply, follow and message, or only for the things you care about. Here's where every notification setting lives, what each one does, how to pause or turn them all off, and a planner that shows how many alerts a day your settings will send.
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Labels can vary slightly by app version.
Most alerts let you choose Off, From profiles you follow or From everyone. Tap a card for our suggestion.
Our pick: From profiles you follow once you get more than a handful a day - grouped likes still pile up.
Our pick: Everyone - replies are conversations, and fast answers help your posts.
Our pick: Everyone, unless you're being spammed - then From profiles you follow.
Our pick: From profiles you follow for most people; Everyone for brands tracking reach.
Our pick: Off once you're past a few hundred followers - check the Activity tab instead.
Our pick: On if your profile is private, so people aren't left waiting.
Our pick: Everyone for businesses; From profiles you follow for personal profiles.
Our pick: On for businesses and creators - potential customers and collabs land here.
Our pick: Off - suggested posts and profiles are nice-to-have, not urgent.
Our pick: Off unless you want digests - unsubscribe from any email.
Pick a preset or set each alert, add how active your account is, and see roughly how many notifications a day you'll get. Then follow the checklist to set it up in Threads.
Estimates use typical engagement rates for each audience size and will differ for your account. Real-time likes and replies come in bursts after you post.
Settings → Notifications → Pause all. Choose 15 minutes, 1 hour, 2 hours or 8 hours.
15m – 8hSettings → Focus. Create a Focus (Work, Sleep) and leave Threads off the allowed apps list. Schedule it to switch on automatically.
Any lengthSwipe down → Do Not Disturb, or Settings → Notifications → Do Not Disturb. Add a schedule for evenings.
Any lengthSettings → Notifications → Scheduled Summary. Get Threads alerts in a bundle at set times instead of all day.
BatchedIn Messages, open the chat or group details and mute it - no need to leave.
Per chatMute someone from their profile's ••• menu so their posts don't fill your feed.
Per profileNever miss a post from your favourite people - or stop alerts you turned on by accident.
Notifications can come from three layers. To stop them all, switch off the one that's bugging you.
Set each alert to Off in Settings → Notifications. Your Activity tab still shows everything.
Settings → Notifications → Threads → turn off Allow Notifications.
Settings → Notifications → App notifications → Threads → off. (Menu names vary by phone maker.)
Tap Unsubscribe in any Threads email, or turn off email notifications in Threads settings.
In your browser's site settings, block notifications for threads.com.
Log out of profiles you've added but don't need alerts for.
Check Pause all is off in Threads, Threads is allowed in your phone's notification settings, and Focus / Do Not Disturb isn't on. Then update the app.
Turn off battery saver or "optimise battery" for Threads on Android, and allow Background App Refresh on iPhone.
Switch Likes and Quotes to From profiles you follow, and New followers to Off. Use the planner above to compare.
You may be logged in to several profiles. Check which profile the alert names, and log out of ones you don't need.
Make sure you chose Threads (not Off) in the bell menu and that Threads alerts are allowed on your phone.
Unsubscribe from the email itself - email preferences are separate from push notifications.
Activity tab not loading? See Threads activity not loading.